Financial Products and Services

Marketplace / Audience Business to business Research technique Quantitative Project objective To understand the strategic challenges and organizational needs of senior level leaders in the academic, medical, cultural and research fields as it relates to retirement planning and … [Read more...]

Equipment Producer

Marketplace / Audience Business to business Research technique Quantitative and Qualitative Project objective 1) Needs Assessment of Owner/Operator experience of design features 2) Concept testing Method of data collection Telephone and panel pre-recruiting techniques to … [Read more...]

Chemical/Industrial

Marketplace / Audience Business to Business Research technique Quantitative Project objective Market segmentation in specialty chemical sector Method of data collection Telephone pre-recruiting techniques to Web-based survey that utilized conjoint questioning. Target … [Read more...]

Healthcare/Pharmaceutical

Marketplace / Audience Business to business Research technique Qualitative Project objective Brand Equity and Positioning Method of data collection Conduct in-depth Qualitative Interviews Target audience - respondent Internists, Pediatricians and other Medical specialties … [Read more...]

Healthcare/Pharmaceutical

Marketplace / Audience Business to business Research technique Quantitative Project objective Concept testing Method of data collection Face-to-face interviews that utilized conjoint analysis techniques Target audience - respondent Key healthcare decision makers and … [Read more...]